Definition
The token URI is a URL stored on the Metaplex metadata account. It points to a JSON file containing image, description, external URL, and social links. DEX Screener, Birdeye, Phantom, and Jupiter all fetch this URI to render your token.
Broken or inaccessible URIs cause missing logos across all trackers. Use permanent storage (IPFS pinned, Arweave, or a durable HTTPS host) — free but ephemeral upload services will fail eventually.
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